Mark Rein’s dismissal of episodic content as a “broken model”.

He mentions marketability, user interest, price and other things that have come up in this thread. Can’t wait for the full writeup. Although I can’t avoid a certain level of agreement with him, it does seem to me that he’s talking as if the whole distribution and publishing model is not going to change at all.

• Yes, in the current retail, console manufacturer-controled, extremely competitive market, boxed episodic content can’t work.

– No, the market is evolving and changing (thanks in no small part to downloadables), and the future will likely be more friendly to episodic content, making it a viable model.